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Our Mission

Welcome to BigBinoculars.com, where we sell binoculars from Fujinon, Miyauchi, and Oberwerk. There's nothing quite like the view offered by large-objective binoculars. The 3-D quality of the stereo image can be breath-taking, and just can't be matched by the "flat" view from a single-ocular telescope. While many astronomy shops and camera stores sell binoculars, it is usually as a side business. Our specialty is binoculars (and accessories) for astronomical and terrestrial usage.

Our mission is two-fold-

1) To provide the information you need to make the correct binocular purchase decision for your needs.

2) To provide the best value on the market by offering the highest-quality products, with the best-possible service and support, at the lowest-possible price.

Why buy from us?

1) BigBinoculars.com is the direct-sales outlet for Oberwerk Corporation, whose binoculars are increasingly becoming the premier brand in North America. Since 1999, Oberwerk has been continually pushing the quality of overseas optics factories to progressively higher levels. While other mass-producing brands emphasize increasing profits by cutting manufacturing costs, Oberwerk demands that their factories produce the highest-possible quality they are capable of, regardless of cost. Details can be found here. Our products are only slightly more expensive than the lowest-priced competitors, and an incredible bargain compared to the rest of the world's finest and most-expensive brands.

2) Product quality assurance is performed at our facility in the Russ Research Center, where each and every binocular is thoroughly tested and fine-tuned by Kevin Busarow. Since 1999, Kevin has personally tested and tuned over 12,000 binoculars, possibly making him one of the most experienced binocular technicians in the world. His testing involves numerous visual and mechanical checks, with a special emphasis on "collimation", which refers to a binocular's alignment. BigBinoculars.com is the only binocular retailer in the USA that routinely sells binoculars that are capable of extreme magnifications (over 100x). At these magnifications, they must be as perfectly-aligned as mechanically possible, in order to provide well-merged images with no eyestrain, regardless of inter-pupil distance setting. We apply this same level of precision alignment required by our high-magnification binocular telescopes to the entire product line, down to the smallest low-magnification models, making OBERWERK® binoculars the most perfectly-collimated binoculars on the market.

3) Because we test every binocular, and carefully pack for shipping, our return rate is very low. A little effort up front, to insure that we are shipping a quality product, saves us (and you) money in the long run.

4) We design and manufacture a number of our own unique products and accessories. These are sold directly to our customers, without the typical levels of distribution and retail markup.

5) Despite the fact that BigBinoculars.com is a division of Oberwerk, we also carry some interesting products from other manufacturers, such as Fujinon and Miyauchi. We put these products through our same quality assurance process and offer them for less than they are available elsewhere.

6) Although we run a low-overhead operation, we maintain a $500,000+ inventory- hence our claim that our store has "the biggest big binocular inventory in the world". We welcome our customers to stop by and visit our facility when in the Dayton Ohio area.

More on this can be found at our F.A.Q. page under "Can high-quality big binoculars really cost as low as $100??"

If you have any questions, please email, and we'll promptly reply.

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